There is a new firm in town. It is the Retail 360, a real estate firm that's labeling itself as the first of Birmingham to offer "retail real-estate research, site selection, marketing and consulting firm."

AL.com reports that the firm recently opened on July 1. The company's principal claimed that they are the first in the U.S to give its type of services.

"Based on our research, we have not found another firm in the U.S. that provides the full range of services provided by retail360 to the six primary retail real-estate sectors," Retail 360 COO and VP Amanda Beshears said.

AL.com explains that the 6 retailers that Beshears has been referring to are commercial brokers, property owners, commercial developers, tenant representatives including the public sector, retailers and restaurants.

Retail 360 team members together with CEO Chuck Branch have a good track record, showcasing its "combined experience of over 25 years in real estate research and marketing." The members of the team have reported to already work with over a hundred of municipalities along with retailers.

According to AL.com the firm has promised to "a smart, targeted approach to helping cities or developers or other entities seeking to find, for example, the right tenants to fill a shopping mall."

Biz Journals also shares the goal of the firm. It says that Retail 360 will fill the gap in connecting retail opportunities including new opportunities for all the organizations or sectors involved in the retail development process. That information was shared by COO Amanda Beshears.

Checking at the company's website, you would see how the company started and what the team does for their clients. Retail 360 promises to expand its client's option through advanced research solutions at the same time facilitate deal making. Today, the firm focuses "on providing reams of demographic research (quantity over quality) and varying methods of pro-active outreach to retailers. There seems to be a "one size fits all" mentality that fails to recognize the differing needs of communities and retail decision makers."