Washington-based DiDario Colon has become the newest member of the real estate network of Sotheby's International Realty, and will now operate under the name Walla Walla Sotheby's Realty.
"We're excited to add this fine firm to the Sotheby's International Realty network," said Philip White, president and chief executive officer of Sotheby's International Realty Affiliates LLC, in their press release posted on PR Newswire. "Located in a premier wine producing area in the Pacific Northwest, Walla Walla has seen an increase in interest from buyers all over the world, making it an ideal market for our brand."
DiDario Colon is going to service the greater Walla Walla County area, including College Place, Dayton, Lowden, Touchet, Waitsburg and Walla Walla.
The firm is owned and operated by Jayne DiDario and Lew and Cherie Colon, and is located at 3 East Main Street in Walla Walla.
"Our affiliation with Sotheby's International Realty offers our local clients global exposure and gives us the opportunity to serve clients internationally," said DiDario. "We are excited to be a part of such a recognizable and well-respected brand while continuing to offer the highest standard of professionalism."
According to the post on Sotheby's International Realty's Extraordinary Living Blog, the affiliation of Walla Walla Sotheby's International Realty will bring the firm referral opportunities and a widened exposure generated from this source. Brokers and clients of the firm will also benefit from an association with Sotheby's auction house and the worldwide marketing programs of Sotheby's International Realty.
The addition of DiDario Colon will be the seventh independently-owned and operated affiliates of Sotheby's International Realty Trust brand in the Washington area. The six other affiliates include Brazen Sotheby's International Realty, Cascade Sotheby's International Realty, Island Group Sotheby's International Realty, Marketplace Sotheby's International Realty, Morrison House Sotheby's International Realty, and Realogics Sotheby's International Realty.
There are currently more than 17,000 sales associates located in approximately 800 offices in 61 countries and territories worldwide in the network of Sotheby's International Realty.
