Buy & Sell

Why Staging Your Home Is Essential When Selling

Why home staging is important
(Photo : Image by Solomon Rodgers from Pixabay)

Most of the ads we see in newspapers, TV, and social media are generally aesthetically pleasing. Whether it's perfumed with a background of flowers or spare tires in a beautiful showroom, aesthetics play a big role in advertising products that need to be sold.

The same applies to homes. Just like ordinary kitchen appliances or beauty products, homes that are for sale also need to be showcased in an aesthetically pleasing manner. This can be done in a variety of ways, depending on how big space is.

Why do you need to stage a property for sale?

Some people think that home staging is just another reason for sellers to spend money. Why would anyone need to spend another couple hundred dollars just to make an empty house look like someone still lives there? Here's why:

Home staging is more important than what most people think because it makes a long-lasting impression. With the right home stager on your side, you can sell your property much faster. This also lets you highlight the strengths of your property while minimizing those areas that you don't want to point the attention to.

Gives A Good Lasting Impression

Good impressions always matter - especially in the case of buying and selling homes. If you cross out home staging from your property, you might not be giving an excellent impression to your potential buyers. Worst, the sight of an empty home may seem tasteless to them and immediately put buyers off.

First impressions are usually those seven to ten seconds that prospects spend looking at your property. Although seemingly trivial, those few seconds can have a massive influence on whether the buyer will proceed with the purchase or not. 

Properties Can Be Sold Faster

Houses that sell faster are those that have more than a good price. It also has to be aesthetically pleasing. In a study conducted by the Real Estate Staging Association, staged properties were spending 72% less time on the housing market. 

Everyone knows that properties need to be sold as soon as possible and at the highest possible price. If you don't consider home staging as a necessary thing to consider, your property's value may decrease over time.

Highlights What's Best About The Property

A good home stager will be quick to identify the strengths and weaknesses of a home. They will be the best person to consult as to whether you should put a couch near the window or a coffee table instead. 

If there are areas of the house that you're proud of, you can also point that to the home stager. They will most likely share their ideas with you. This will include what elements they will use to point the attention towards the parts that buyers should see first. 

You Help The Buyer Visualize

From your point of view as the seller, you already know how gorgeous the living room would look with your sofa set in place. But in the eyes of a prospective buyer, an empty house may not exactly feel like home. This is where home staging comes in to give your house a more cozy and homey appeal.


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